SANS Meal bar | 2021-2023
www.sansmealbar.com
Contribution
Email and social design
Packaging updates
Print and digital collateral
SANS THE BAD STUFF.
SANS believes in the future of eating real food, packed with superfoods and free from added sugars, sugar alcohols, emulsifiers, chemical stabilizers, and 'natural' flavors. The owner sought design assistance to refresh packaging for new flavors, develop email campaigns, and create social media ads for upcoming meal bar launches. Additionally, I was tasked with designing an exclusive SANS Pro mailer that maintains a premium feel while aligning with their brand identity. This special box is reserved for members of the SANS Pro program, offering athletes unique perks such as sponsorships, social media and website mentions, complimentary merchandise, and more.
In addition to creating assets for the new Sans Pro program, Sans introduced new meal bar flavors. They sought assistance in updating their packaging with fresh imagery, text, nutrition labels, and ingredient information to showcase these flavors. I also had the opportunity to design accompanying social media posts and emails for each new product launch.
REAL FOOD IS THE FUTURE.
